According to a 2024 survey, online search engines were the preferred digital tool by European travelers for planning the next trip. While 22 percent of respondents mentioned using online search engines for this purpose, only three percent of the sample reported using either generative AI platforms or AI for itinerary planning.
Preferred digital tools for planning the next trip among travelers in Europe as of June 2024
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European Travel Commission. (June 27, 2024). Preferred digital tools for planning the next trip among travelers in Europe as of June 2024 [Graph]. In Statista. Retrieved September 11, 2024, from https://www.statista.com/statistics/1485465/preferred-digital-tools-trip-planning-europe/
European Travel Commission. "Preferred digital tools for planning the next trip among travelers in Europe as of June 2024." Chart. June 27, 2024. Statista. Accessed September 11, 2024. https://www.statista.com/statistics/1485465/preferred-digital-tools-trip-planning-europe/
European Travel Commission. (2024). Preferred digital tools for planning the next trip among travelers in Europe as of June 2024. Statista. Statista Inc.. Accessed: September 11, 2024. https://www.statista.com/statistics/1485465/preferred-digital-tools-trip-planning-europe/
European Travel Commission. "Preferred Digital Tools for Planning The next Trip among Travelers in Europe as of June 2024." Statista, Statista Inc., 27 Jun 2024, https://www.statista.com/statistics/1485465/preferred-digital-tools-trip-planning-europe/
European Travel Commission, Preferred digital tools for planning the next trip among travelers in Europe as of June 2024 Statista, https://www.statista.com/statistics/1485465/preferred-digital-tools-trip-planning-europe/ (last visited September 11, 2024)
Preferred digital tools for planning the next trip among travelers in Europe as of June 2024 [Graph], European Travel Commission, June 27, 2024. [Online]. Available: https://www.statista.com/statistics/1485465/preferred-digital-tools-trip-planning-europe/
