As of the first quarter of 2024, marketplaces and shopping apps occupied a similar share of e-commerce app installs in Japan. While marketplaces accounted for 46 percent of installs and successful opening of e-commerce apps, the share held by shopping apps focusing on one business was lower by one percent.
Share of e-commerce app installs in Japan as of the 1st quarter 2024, by app type
Characteristic
Share of installs
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adjust. (July 17, 2024). Share of e-commerce app installs in Japan as of the 1st quarter 2024, by app type [Graph]. In Statista. Retrieved September 09, 2024, from https://www.statista.com/statistics/1488369/japan-e-commerce-app-install-distribution-by-app-type/
adjust. "Share of e-commerce app installs in Japan as of the 1st quarter 2024, by app type." Chart. July 17, 2024. Statista. Accessed September 09, 2024. https://www.statista.com/statistics/1488369/japan-e-commerce-app-install-distribution-by-app-type/
adjust. (2024). Share of e-commerce app installs in Japan as of the 1st quarter 2024, by app type. Statista. Statista Inc.. Accessed: September 09, 2024. https://www.statista.com/statistics/1488369/japan-e-commerce-app-install-distribution-by-app-type/
adjust. "Share of E-commerce App Installs in Japan as of The 1st Quarter 2024, by App Type." Statista, Statista Inc., 17 Jul 2024, https://www.statista.com/statistics/1488369/japan-e-commerce-app-install-distribution-by-app-type/
adjust, Share of e-commerce app installs in Japan as of the 1st quarter 2024, by app type Statista, https://www.statista.com/statistics/1488369/japan-e-commerce-app-install-distribution-by-app-type/ (last visited September 09, 2024)
Share of e-commerce app installs in Japan as of the 1st quarter 2024, by app type [Graph], adjust, July 17, 2024. [Online]. Available: https://www.statista.com/statistics/1488369/japan-e-commerce-app-install-distribution-by-app-type/