In 2022, Rakuten Marketplace occupied a 23.3 percent of Japan's e-commerce market, making it the leading e-commerce brand. Over the last six years, the figures have steadily increased.
Rakuten Marketplace, commonly known as Rakuten Ichiba in Japan, is operated by the technology conglomerate Rakuten, Inc. Apart from the core marketplace platform, the company also operates the C2C platform Rakuma.
Retail sales share of Rakuten Marketplace in the e-commerce market in Japan from 2017 to 2022
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Agriculture and Agri-Food Canada. (April 2, 2024). Retail sales share of Rakuten Marketplace in the e-commerce market in Japan from 2017 to 2022 [Graph]. In Statista. Retrieved September 16, 2024, from https://www.statista.com/statistics/1488531/rakuten-ichiba-e-commerce-market-share-japan/
Agriculture and Agri-Food Canada. "Retail sales share of Rakuten Marketplace in the e-commerce market in Japan from 2017 to 2022." Chart. April 2, 2024. Statista. Accessed September 16, 2024. https://www.statista.com/statistics/1488531/rakuten-ichiba-e-commerce-market-share-japan/
Agriculture and Agri-Food Canada. (2024). Retail sales share of Rakuten Marketplace in the e-commerce market in Japan from 2017 to 2022. Statista. Statista Inc.. Accessed: September 16, 2024. https://www.statista.com/statistics/1488531/rakuten-ichiba-e-commerce-market-share-japan/
Agriculture and Agri-Food Canada. "Retail Sales Share of Rakuten Marketplace in The E-commerce Market in Japan from 2017 to 2022." Statista, Statista Inc., 2 Apr 2024, https://www.statista.com/statistics/1488531/rakuten-ichiba-e-commerce-market-share-japan/
Agriculture and Agri-Food Canada, Retail sales share of Rakuten Marketplace in the e-commerce market in Japan from 2017 to 2022 Statista, https://www.statista.com/statistics/1488531/rakuten-ichiba-e-commerce-market-share-japan/ (last visited September 16, 2024)
Retail sales share of Rakuten Marketplace in the e-commerce market in Japan from 2017 to 2022 [Graph], Agriculture and Agri-Food Canada, April 2, 2024. [Online]. Available: https://www.statista.com/statistics/1488531/rakuten-ichiba-e-commerce-market-share-japan/