In Australia in 2024, the most popular social media and messaging platforms for Australian adults were Facebook, WhatsApp and Instagram. Facebook had 60 percent of adults using the app, WhatsApp had 26 percent, and Instagram had 38 percent.
Distribution of adult daily users of social media and messaging platforms in Australia in 2024
Characteristic
Share of users
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Social Media Today. (August 20, 2024). Distribution of adult daily users of social media and messaging platforms in Australia in 2024 [Graph]. In Statista. Retrieved September 07, 2024, from https://www.statista.com/statistics/1488692/australia-adult-daily-users-social-media-messaging/
Social Media Today. "Distribution of adult daily users of social media and messaging platforms in Australia in 2024 ." Chart. August 20, 2024. Statista. Accessed September 07, 2024. https://www.statista.com/statistics/1488692/australia-adult-daily-users-social-media-messaging/
Social Media Today. (2024). Distribution of adult daily users of social media and messaging platforms in Australia in 2024 . Statista. Statista Inc.. Accessed: September 07, 2024. https://www.statista.com/statistics/1488692/australia-adult-daily-users-social-media-messaging/
Social Media Today. "Distribution of Adult Daily Users of Social Media and Messaging Platforms in Australia in 2024 ." Statista, Statista Inc., 20 Aug 2024, https://www.statista.com/statistics/1488692/australia-adult-daily-users-social-media-messaging/
Social Media Today, Distribution of adult daily users of social media and messaging platforms in Australia in 2024 Statista, https://www.statista.com/statistics/1488692/australia-adult-daily-users-social-media-messaging/ (last visited September 07, 2024)
Distribution of adult daily users of social media and messaging platforms in Australia in 2024 [Graph], Social Media Today, August 20, 2024. [Online]. Available: https://www.statista.com/statistics/1488692/australia-adult-daily-users-social-media-messaging/