In 2023, Iceland recorded the highest average revenue per user (ARPU) in the bike sharing market among Nordic countries for the first time, overtaking Norway. The average revenue per bike sharing user in Iceland and Norway was respectively just over and just under 29 euros per year. Among all Nordic countries, ARPU is expected to grow in the coming years.
Bicycle sharing market average revenue per user in the Nordics from 2017 to 2023 with a forecast through 2029, by country
(in euros)
Data provided by Statista Market Insights are estimates.
The Bike-sharing market includes short-term bike-sharing services. In bike-sharing services, bicycles are generally owned by a bike-sharing provider and are independently reserved by customers around the clock. Customers are required to open an account with the bike-sharing provider and can then reserve bicycles. This is usually done with a smartphone app, but there are also service providers that allow reservations to be made via the provider's website, by telephone, or at a terminal. The two most frequently used bike-sharing varieties are the following: station-based (e.g., Stadtrad and Citi Bike New York) and free-floating (such as nextbike and ofo). With station-based bike-sharing, a bicycle is retrieved from a bike-sharing station and returned to either the same station or dropped off at another station. With free-floating bike-sharing, it is possible to find bicycles everywhere within the service provider's business zone and leave the bicycle anywhere in accordance with traffic regulations. Peer-to-peer bike-sharing is not included in the market definition of this market. Moped-sharing services are not available in all countries; thus, only a limited number of countries and regions can be selected. Additional Information: The main performance indicators of the Bike-sharing market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the mentioned market. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year. The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.
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Statista. (July 1, 2024). Bicycle sharing market average revenue per user in the Nordics from 2017 to 2023 with a forecast through 2029, by country (in euros) [Graph]. In Statista. Retrieved October 10, 2024, from https://www.statista.com/statistics/1489211/bike-sharing-market-average-revenue-per-user-nordics-by-country-forecast/
Statista. "Bicycle sharing market average revenue per user in the Nordics from 2017 to 2023 with a forecast through 2029, by country (in euros)." Chart. July 1, 2024. Statista. Accessed October 10, 2024. https://www.statista.com/statistics/1489211/bike-sharing-market-average-revenue-per-user-nordics-by-country-forecast/
Statista. (2024). Bicycle sharing market average revenue per user in the Nordics from 2017 to 2023 with a forecast through 2029, by country (in euros). Statista. Statista Inc.. Accessed: October 10, 2024. https://www.statista.com/statistics/1489211/bike-sharing-market-average-revenue-per-user-nordics-by-country-forecast/
Statista. "Bicycle Sharing Market Average Revenue per User in The Nordics from 2017 to 2023 with a Forecast through 2029, by Country (in Euros)." Statista, Statista Inc., 1 Jul 2024, https://www.statista.com/statistics/1489211/bike-sharing-market-average-revenue-per-user-nordics-by-country-forecast/
Statista, Bicycle sharing market average revenue per user in the Nordics from 2017 to 2023 with a forecast through 2029, by country (in euros) Statista, https://www.statista.com/statistics/1489211/bike-sharing-market-average-revenue-per-user-nordics-by-country-forecast/ (last visited October 10, 2024)
Bicycle sharing market average revenue per user in the Nordics from 2017 to 2023 with a forecast through 2029, by country (in euros) [Graph], Statista, July 1, 2024. [Online]. Available: https://www.statista.com/statistics/1489211/bike-sharing-market-average-revenue-per-user-nordics-by-country-forecast/