During the 618 mid-year shopping festival in China, approximately 37.4 percent of the highly sticky users of the social e-commerce platform Pinduoduo were at least 51 years old. Users younger than 25 years old accounted for merely 11.7 percent of its highly sticky users during that period, yet forming the largest age group of Pinduoduo's new users.
Distribution of Pinduoduo's highly sticky users in China during the 618 mid-year shopping festival in 2024, by age group
Characteristic
Share of highly sticky users
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QuestMobile. (June 26, 2024). Distribution of Pinduoduo's highly sticky users in China during the 618 mid-year shopping festival in 2024, by age group [Graph]. In Statista. Retrieved September 12, 2024, from https://www.statista.com/statistics/1489528/china-pinduoduo-highly-sticky-user-distribution-by-age/
QuestMobile. "Distribution of Pinduoduo's highly sticky users in China during the 618 mid-year shopping festival in 2024, by age group." Chart. June 26, 2024. Statista. Accessed September 12, 2024. https://www.statista.com/statistics/1489528/china-pinduoduo-highly-sticky-user-distribution-by-age/
QuestMobile. (2024). Distribution of Pinduoduo's highly sticky users in China during the 618 mid-year shopping festival in 2024, by age group. Statista. Statista Inc.. Accessed: September 12, 2024. https://www.statista.com/statistics/1489528/china-pinduoduo-highly-sticky-user-distribution-by-age/
QuestMobile. "Distribution of Pinduoduo's Highly Sticky Users in China during The 618 Mid-year Shopping Festival in 2024, by Age Group." Statista, Statista Inc., 26 Jun 2024, https://www.statista.com/statistics/1489528/china-pinduoduo-highly-sticky-user-distribution-by-age/
QuestMobile, Distribution of Pinduoduo's highly sticky users in China during the 618 mid-year shopping festival in 2024, by age group Statista, https://www.statista.com/statistics/1489528/china-pinduoduo-highly-sticky-user-distribution-by-age/ (last visited September 12, 2024)
Distribution of Pinduoduo's highly sticky users in China during the 618 mid-year shopping festival in 2024, by age group [Graph], QuestMobile, June 26, 2024. [Online]. Available: https://www.statista.com/statistics/1489528/china-pinduoduo-highly-sticky-user-distribution-by-age/
