According to a survey conducted by Rakuten Insight in South Korea in 2024, around 77 percent of respondents aged 25 to 34 years stated that they subscribed to multiple Subscription-Video-on-Demand (SVoD) or video streaming service providers because the shows they wanted to watch were spread out across multiple different providers. Another common reason was wanting to watch original content released by several different providers.
Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by age group
Characteristic
16-24 years
25-34 years
35-44 years
45-54 years
55+ years
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Rakuten Insight. (September 4, 2024). Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by age group [Graph]. In Statista. Retrieved September 08, 2024, from https://www.statista.com/statistics/1490502/south-korea-multiple-svod-subscription-reasons-by-age/
Rakuten Insight. "Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by age group." Chart. September 4, 2024. Statista. Accessed September 08, 2024. https://www.statista.com/statistics/1490502/south-korea-multiple-svod-subscription-reasons-by-age/
Rakuten Insight. (2024). Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by age group. Statista. Statista Inc.. Accessed: September 08, 2024. https://www.statista.com/statistics/1490502/south-korea-multiple-svod-subscription-reasons-by-age/
Rakuten Insight. "Reasons for Subscribing to More than One Subscription-video-on-demand (Svod) Service in South Korea in June 2024, by Age Group." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1490502/south-korea-multiple-svod-subscription-reasons-by-age/
Rakuten Insight, Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by age group Statista, https://www.statista.com/statistics/1490502/south-korea-multiple-svod-subscription-reasons-by-age/ (last visited September 08, 2024)
Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by age group [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1490502/south-korea-multiple-svod-subscription-reasons-by-age/