The majority of Japanese consumers never bought luxury products, according to a survey conducted in July 2024 by Rakuten Insight. The largest share of luxury goods shoppers, 11 percent of respondents, bought high-end products once a year.
Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (September 3, 2024). Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024 [Graph]. In Statista. Retrieved October 04, 2024, from https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight. "Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024." Chart. September 3, 2024. Statista. Accessed October 04, 2024. https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight. (2024). Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024. Statista. Statista Inc.. Accessed: October 04, 2024. https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight. "Frequency of Buying Luxury Goods and High-end Product within a Year in Japan as of July 2024." Statista, Statista Inc., 3 Sep 2024, https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight, Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024 Statista, https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/ (last visited October 04, 2024)
Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024 [Graph], Rakuten Insight, September 3, 2024. [Online]. Available: https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
