According to a survey conducted by Rakuten Insight in July 2024, 33 percent of female respondents and 29 percent of male respondents in Hong Kong reported making two to three luxury purchases annually. Notably, about a quarter of all respondents indicated they had never bought any luxury goods.
Frequency of consuming luxury goods in Hong Kong as of July 2024, by consumer gender
This question was phrased by the source as follows: "How often do you buy luxury goods or high-end product within a year? (e.g. jewelry, cosmetics, watches, shoes, etc.)"
Among a total of 2,506 survey respondents, 1,533 were women and 973 were men.
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Rakuten Insight. (September 3, 2024). Frequency of consuming luxury goods in Hong Kong as of July 2024, by consumer gender [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/1493715/hong-kong-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight. "Frequency of consuming luxury goods in Hong Kong as of July 2024, by consumer gender." Chart. September 3, 2024. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/1493715/hong-kong-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight. (2024). Frequency of consuming luxury goods in Hong Kong as of July 2024, by consumer gender. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/1493715/hong-kong-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight. "Frequency of Consuming Luxury Goods in Hong Kong as of July 2024, by Consumer Gender." Statista, Statista Inc., 3 Sep 2024, https://www.statista.com/statistics/1493715/hong-kong-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight, Frequency of consuming luxury goods in Hong Kong as of July 2024, by consumer gender Statista, https://www.statista.com/statistics/1493715/hong-kong-purchase-frequency-of-luxury-goods-by-gender/ (last visited October 09, 2024)
Frequency of consuming luxury goods in Hong Kong as of July 2024, by consumer gender [Graph], Rakuten Insight, September 3, 2024. [Online]. Available: https://www.statista.com/statistics/1493715/hong-kong-purchase-frequency-of-luxury-goods-by-gender/