According to a survey conducted in July 2024 by Rakuten Insight among South Korean consumers on luxury items, more than half of all female respondents answered that they would prefer to buy bags as luxury items. At the same time, male respondents preferred to purchase footwear as luxury goods, with a response rate of 31.36 percent.
Most popular luxury items consumers prefer to buy in South Korea as of July 2024, by gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (September 4, 2024). Most popular luxury items consumers prefer to buy in South Korea as of July 2024, by gender [Graph]. In Statista. Retrieved October 16, 2024, from https://www.statista.com/statistics/1495919/south-korea-most-likely-to-be-purchased-luxury-item-by-gender/
Rakuten Insight. "Most popular luxury items consumers prefer to buy in South Korea as of July 2024, by gender." Chart. September 4, 2024. Statista. Accessed October 16, 2024. https://www.statista.com/statistics/1495919/south-korea-most-likely-to-be-purchased-luxury-item-by-gender/
Rakuten Insight. (2024). Most popular luxury items consumers prefer to buy in South Korea as of July 2024, by gender. Statista. Statista Inc.. Accessed: October 16, 2024. https://www.statista.com/statistics/1495919/south-korea-most-likely-to-be-purchased-luxury-item-by-gender/
Rakuten Insight. "Most Popular Luxury Items Consumers Prefer to Buy in South Korea as of July 2024, by Gender." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1495919/south-korea-most-likely-to-be-purchased-luxury-item-by-gender/
Rakuten Insight, Most popular luxury items consumers prefer to buy in South Korea as of July 2024, by gender Statista, https://www.statista.com/statistics/1495919/south-korea-most-likely-to-be-purchased-luxury-item-by-gender/ (last visited October 16, 2024)
Most popular luxury items consumers prefer to buy in South Korea as of July 2024, by gender [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1495919/south-korea-most-likely-to-be-purchased-luxury-item-by-gender/