Important criteria amid holiday shopping in India 2024

Published by A. Minhas, Oct 16, 2024

According to a survey conducted on festive shopping in India in September 2024, more than 45 percent of respondents listed budget-friendly or value-for-money as the most important criteria during holiday shopping. This was followed by the quality of products as the second most valuable criterion while shopping during festive season in India. 

Important criteria during holiday shopping in India as of September 2024

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Release date

September 2024

Region

India

Survey time period

September 26, 2024

Number of respondents

12,249 respondents

Method of interview

Online survey

Supplementary notes

Survey question: “What among the following is most important to you when shopping/ spending during this festive season?”

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Statistics on " Festive season retail in India "

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Overview

4

Festive season key insights

5

Leading retail segments

6

Key retailers

5

Spending intent

5

Consumer sentiments

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Topics

Festive season retail in India Holiday season e-commerce in the United StatesHoliday season in CanadaFestivals in FinlandHoliday season shopping in Australia
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