Most popular plant-based meat products tried Australia 2024

Most popular plant-based meat alternative products tried in Australia as of July 2024

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Release date

July 2024

Region

Australia

Survey time period

July 1, 2024 to July 5, 2024

Number of respondents

1,144*

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

*68 percent of all respondents surveyed had tried plant-based foods or beverages.

Survey question: Which of the following plant-based food and beverages have you ever tried? 

Multiple answers were possible.

Respondent gender distribution:

- Female: 51 percent 

- Male: 49 percent

Respondent age distribution:

- 18-24 years: 10 percent

- 25-34 years: 20 percent

- 35-45 years: 21 percent

- 45 years and over: 49 percent

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