In 2023, the e-commerce GMV growth during the Indian festive season was 13 percent. The GMV growth is projected to increase by seven percent in 2024. Some factors contributing to the growth are increased spending capacity, disposable income, and a rise in rural consumption.
Gross merchandise value (GMV) growth of e-commerce during festival season in India for 2023, with projections for 2024
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Redseer. (July 11, 2024). Gross merchandise value (GMV) growth of e-commerce during festival season in India for 2023, with projections for 2024 [Graph]. In Statista. Retrieved February 10, 2025, from https://www.statista.com/statistics/1497637/india-festive-month-e-commerce-gmv-growth/?__sso_cookie_checker=failed
Redseer. "Gross merchandise value (GMV) growth of e-commerce during festival season in India for 2023, with projections for 2024 ." Chart. July 11, 2024. Statista. Accessed February 10, 2025. https://www.statista.com/statistics/1497637/india-festive-month-e-commerce-gmv-growth/?__sso_cookie_checker=failed
Redseer. (2024). Gross merchandise value (GMV) growth of e-commerce during festival season in India for 2023, with projections for 2024 . Statista. Statista Inc.. Accessed: February 10, 2025. https://www.statista.com/statistics/1497637/india-festive-month-e-commerce-gmv-growth/?__sso_cookie_checker=failed
Redseer. "Gross Merchandise Value (Gmv) Growth of E-commerce during Festival Season in India for 2023, with Projections for 2024 ." Statista, Statista Inc., 11 Jul 2024, https://www.statista.com/statistics/1497637/india-festive-month-e-commerce-gmv-growth/?__sso_cookie_checker=failed
Redseer, Gross merchandise value (GMV) growth of e-commerce during festival season in India for 2023, with projections for 2024 Statista, https://www.statista.com/statistics/1497637/india-festive-month-e-commerce-gmv-growth/?__sso_cookie_checker=failed (last visited February 10, 2025)
Gross merchandise value (GMV) growth of e-commerce during festival season in India for 2023, with projections for 2024 [Graph], Redseer, July 11, 2024. [Online]. Available: https://www.statista.com/statistics/1497637/india-festive-month-e-commerce-gmv-growth/?__sso_cookie_checker=failed