According to a survey conducted in May 2024, about a third of beauty buyers in the United States have adopted cost-cutting adjustments to their shopping habits. For example, 37 percent of respondents said they were more likely to compare prices from different brands before making a purchase decision. In addition, 35 percent of respondents have simply decided to not purchase a beauty product because the price was too high.
Main ways beauty buyers adjusted their shopping habits in the United States in 2024
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CivicScience. (July 2, 2024). Main ways beauty buyers adjusted their shopping habits in the United States in 2024 [Graph]. In Statista. Retrieved January 17, 2025, from https://www.statista.com/statistics/1535189/top-five-shopping-habit-changes-beauty-buyers-us/?__sso_cookie_checker=failed
CivicScience. "Main ways beauty buyers adjusted their shopping habits in the United States in 2024 ." Chart. July 2, 2024. Statista. Accessed January 17, 2025. https://www.statista.com/statistics/1535189/top-five-shopping-habit-changes-beauty-buyers-us/?__sso_cookie_checker=failed
CivicScience. (2024). Main ways beauty buyers adjusted their shopping habits in the United States in 2024 . Statista. Statista Inc.. Accessed: January 17, 2025. https://www.statista.com/statistics/1535189/top-five-shopping-habit-changes-beauty-buyers-us/?__sso_cookie_checker=failed
CivicScience. "Main Ways Beauty Buyers Adjusted Their Shopping Habits in The United States in 2024 ." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/1535189/top-five-shopping-habit-changes-beauty-buyers-us/?__sso_cookie_checker=failed
CivicScience, Main ways beauty buyers adjusted their shopping habits in the United States in 2024 Statista, https://www.statista.com/statistics/1535189/top-five-shopping-habit-changes-beauty-buyers-us/?__sso_cookie_checker=failed (last visited January 17, 2025)
Main ways beauty buyers adjusted their shopping habits in the United States in 2024 [Graph], CivicScience, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/1535189/top-five-shopping-habit-changes-beauty-buyers-us/?__sso_cookie_checker=failed
