Market share of Instagram in Taiwan 2017-2024

Published by
Lai Lin Thomala,
Feb 25, 2025

Instagram has gained significant traction in Taiwan. Between 2017 and 2021, Instagram's share in all social media platforms was continuously below 2.3 percent. In 2024, its market share in Taiwan dropped noticeably to 10.9 percent, after peaking a year ago.

Share of Instagram in social media market in Taiwan from 2017 to 2024

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Source

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Release date

February 2025

Region

Taiwan

Survey time period

2017 to 2024

Supplementary notes

According to the source, the market share is calculated based on unweighted page views.

The source did not provide a date of publication. The date used here is the access date.

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Overview

7

Usage

7

Facebook

6

Instagram

5

YouTube

6

Others

7

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Topics

Social media in TaiwanFacebookInstagramYouTubeDemographics of Taiwan
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