Revenue sources of U.S. display advertising companies in 2009 and 2010

Estimated sources of revenue of U.S. display advertising companies* in 2009 and 2010

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Source

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Release date

January 2012

Region

United States

Survey time period

2009 to 2010

Supplementary notes

* Estimates cover taxable and tax-exempt firms and are not adjusted for price changes. ** The source does not provide the figure for 2010, giving the following explanation: "Estimate does not meet publication standards because of high sampling variability (coefficient of variation is greater than 30%) or poor response quality (total quantity response rate is less than 50%)".

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