This statistic shows the estimated U.S. total and e-commerce figures of U.S. retail in the fourth quarter of 2010 to 2019. In the fourth quarter of 2010, the share of e-commerce in total U.S. retail sales was 4.6 percent and more than doubled in 2019, where e-commerce sales amounted to 11.5 percent of total retail sales in the holiday quarter.
Percentage of e-commerce in total U.S. retail sales in 4th quarter from 2010 to 2019
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US Census Bureau. (February 19, 2020). Percentage of e-commerce in total U.S. retail sales in 4th quarter from 2010 to 2019 [Graph]. In Statista. Retrieved January 18, 2021, from https://www.statista.com/statistics/187471/estimated-share-of-e-commerce-in-total-sales-in-the-us-in-q4/
US Census Bureau. "Percentage of e-commerce in total U.S. retail sales in 4th quarter from 2010 to 2019." Chart. February 19, 2020. Statista. Accessed January 18, 2021. https://www.statista.com/statistics/187471/estimated-share-of-e-commerce-in-total-sales-in-the-us-in-q4/
US Census Bureau. (2020). Percentage of e-commerce in total U.S. retail sales in 4th quarter from 2010 to 2019. Statista. Statista Inc.. Accessed: January 18, 2021. https://www.statista.com/statistics/187471/estimated-share-of-e-commerce-in-total-sales-in-the-us-in-q4/
US Census Bureau. "Percentage of E-commerce in Total U.S. Retail Sales in 4th Quarter from 2010 to 2019." Statista, Statista Inc., 19 Feb 2020, https://www.statista.com/statistics/187471/estimated-share-of-e-commerce-in-total-sales-in-the-us-in-q4/
US Census Bureau, Percentage of e-commerce in total U.S. retail sales in 4th quarter from 2010 to 2019 Statista, https://www.statista.com/statistics/187471/estimated-share-of-e-commerce-in-total-sales-in-the-us-in-q4/ (last visited January 18, 2021)