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Digital engagement of U.S. adults with TV shows 2018

Published by J. Clement, Nov 13, 2018
This statistic presents the digital engagement of online adults and Millennials in the United States before, during, and after a TV program as of April 2018. During the survey period, 43 percent of Millennials stated that they always or frequently tweeted about or read tweets about a TV program.

Digital engagement of online adults and Millennials in the United States before, during, and after a TV program as of April 2018

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Release date

September 2018

Region

United States

Survey time period

April 2018

Number of respondents

1,001 respondents

Age group

18 years and older

Supplementary notes

Q9: Please indicate how often you do the following. Respondents Answer = Always/Frequently. Adults = A18+, Millennials = A18-34.

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