New U.S. donors - retention rate by age and channel

Retention rate of new U.S. charity donors by age group and acquisition channel in 2010

by Statista Research Department, last edited May 1, 2011
New U.S. donors - retention rate by age and channel The statistic shows the retention rate in 2010 of new U.S. donors who were acquired in 2009 by age and origin channel. In that year, the retention rate was 28 percent for 2009 donors aged 45 to 54, who joined online.
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Retention rate of new U.S. charity donors by age group and acquisition channel in 2010

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