f-commerce: Facebook users who worry about privacy

This statistic shows the percentage of Facebook users from the U.S. and the UK who wrry about privacy implications of f-commerce, i.e. shopping directly on Facebook, sorted by age groups. 75 percent of Facebook users aged between 34 and 46 years said they were worried about privacy implications.

Share of Facebook users who worry about privacy implications of f-commerce in 2011, by age

Age	Percentage of respondents
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Release date

July 2011

More information

Region

United Kingdom, United States

Survey time period

May 20 to June 1, 2011

Number of respondents

971 respondents

Age group

20 years and older

Special properties

Respondents from the U.S. and the U.K.

Method of interview

Online survey

Supplementary notes

F-commerce = e-commerce via a facebook shopping channel.
Respondents were asked if they agree with the following statement: "I worry about the privacy implications of shopping directly on Facebook"
*The survey was carried out in the United States (559 respondents) and the United Kingdom (412 respondents).

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