As of March 2024, YouTube.com accounted for over 63 percent of social media referral traffic to Google.com. Google's second-largest social media traffic driver was the twitter.com domain, which generated 7.46 percent of social media traffic to the search platform.
Leading social media traffic referrers to Google.com worldwide as of March 2024
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SimilarWeb. (April 1, 2024). Leading social media traffic referrers to Google.com worldwide as of March 2024 [Graph]. In Statista. Retrieved January 22, 2025, from https://www.statista.com/statistics/196136/top-social-media-traffic-referrers-to-googlecom/?__sso_cookie_checker=failed
SimilarWeb. "Leading social media traffic referrers to Google.com worldwide as of March 2024." Chart. April 1, 2024. Statista. Accessed January 22, 2025. https://www.statista.com/statistics/196136/top-social-media-traffic-referrers-to-googlecom/?__sso_cookie_checker=failed
SimilarWeb. (2024). Leading social media traffic referrers to Google.com worldwide as of March 2024. Statista. Statista Inc.. Accessed: January 22, 2025. https://www.statista.com/statistics/196136/top-social-media-traffic-referrers-to-googlecom/?__sso_cookie_checker=failed
SimilarWeb. "Leading Social Media Traffic Referrers to Google.Com Worldwide as of March 2024." Statista, Statista Inc., 1 Apr 2024, https://www.statista.com/statistics/196136/top-social-media-traffic-referrers-to-googlecom/?__sso_cookie_checker=failed
SimilarWeb, Leading social media traffic referrers to Google.com worldwide as of March 2024 Statista, https://www.statista.com/statistics/196136/top-social-media-traffic-referrers-to-googlecom/?__sso_cookie_checker=failed (last visited January 22, 2025)
Leading social media traffic referrers to Google.com worldwide as of March 2024 [Graph], SimilarWeb, April 1, 2024. [Online]. Available: https://www.statista.com/statistics/196136/top-social-media-traffic-referrers-to-googlecom/?__sso_cookie_checker=failed
