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North American sponsorship spending by property type from 2009 to 2018 (in billion U.S. dollars)*

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Sponsorship spending in North America by property type 2009-2018 This graph depicts the total sponsorship spending in North America by property type from 2009 to 2018. In 2017, sponsorship spending on arts was at 993 million U.S. dollars.
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SportsEntertainment tours and attractionsCausesArtsFestivals, Fairs and annual eventsAssociations and membership organizations
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SportsEntertainment tours and attractionsCausesArtsFestivals, Fairs and annual eventsAssociations and membership organizations
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This graph depicts the total sponsorship spending in North America by property type from 2009 to 2018. In 2017, sponsorship spending on arts was at 993 million U.S. dollars.
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Release date
January 2018
Region
North America
Survey time period
2009 to 2017
Supplementary notes
* Includes sponsorships in the following categories: Sports, Entertainment, Causes, Arts, Festivals, fairs and annual events, Associations and membership organizations
** The figure for 2018 represents a forecast.
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