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Dog and cat food sales: Share of U.S. retail sales by price category 2008-2010

Share of retail sales of dog and cat food in the United States from 2008 to 2010, by price category

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Source

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Release date

March 2011

Region

United States

Survey time period

2008 to 2010

Supplementary notes

"Superpremium" foods are defined as those priced 20 percent or more above the category average.
“Mass premium” foods are defined as those priced 10-20 percent above the category average.
“Regular” foods are those priced within 10 percent of the category average (either above or below).
“Value” foods are defined as those priced 10 percent or more below the category average.

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