Smartphones: most popular purchases made on smartphones | Statista

This statistic shows the purchases made by smartphone users on their smartphones. Beauty or cosmetic items accounted for 26 percent of all smartphone purchases.

Which of the following purchases have you made on your smartphone in the past year?

Characteristic	Purchases made on smartphones
Entertainment items	48%
Electronics	45%
Clothing or Apparel	45%
Wireless or cell phone service	34%
Travel	34%
Office supplies, products or technology	28%
Beauty or cosmetic items	26%
Jewelry or watches	24%

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Release date

April 2011

More information

Region

United States

Survey time period

4th quarter 2010

Number of respondents

1,255 respondents

Age group

18-64 years

Special properties

Smartphone owners who use their phone for internet access

Method of interview

Face-to-face interview

Supplementary notes

Includes only those who have made a purchase on their smartphone in the past year.

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