Local mobile ad spend in the U.S. 2016-2020, by format

Published by Statista Research Department, Sep 15, 2016
The graph shows a forecast of a distribution of location targeted mobile advertising spending in the United States in 2016 and 2020, by format. The source projected that search would account for 42 percent of the spending in 2020.

Distribution of location targeted mobile advertising spending in the United States in 2016 and 2020, by format

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Release date

September 2016

Region

United States

Survey time period

September 2016

Special properties

forecast

Supplementary notes

* Includes traditional video such as in-stream pre-roll ads on YouTube. Does not include natively produced and placed in-feed video in social media, such as Facebook news feed ads. Videos in the latter category are measured separately under 'native/social.'

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