When do you plan on starting your Christmas shopping?

U.S. consumers' plans to start holiday shopping 2011 This survey shows when U.S. consumers plan to start their Christmas holiday shopping in 2011. The survey revealed that 34 percent of the respondents stated that they plan on starting their Christmas holiday shopping on Black Friday.
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Share of respondents
Have already started their Holiday shopping38%
Plan on starting Black Friday34%
Plan on starting early December18%
Plan on starting a few days before the holidays5%
Plan on starting Cyber Monday3%
Share of respondents
Have already started their Holiday shopping38%
Plan on starting Black Friday34%
Plan on starting early December18%
Plan on starting a few days before the holidays5%
Plan on starting Cyber Monday3%
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This survey shows when U.S. consumers plan to start their Christmas holiday shopping in 2011. The survey revealed that 34 percent of the respondents stated that they plan on starting their Christmas holiday shopping on Black Friday.
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Release date
October 2011
Region
United States
Survey time period
October 18, 2011 to October 20, 2011
Number of respondents
545 respondents
Special properties
Social media users
Method of interview
Online survey
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Statistics on "Holiday season e-commerce in the United States"
  • Overview
  • Online retail
  • Consumer behavior
  • Mobile usage
  • Black Friday
  • Cyber Monday
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