Share of U.S. smartphone owners using geosocial and location-based services from 2011 to 2015

U.S. mobile geosocial and location-based service usage 2011-2015 This chart shows the usage of geosocial networks and location-based information by smartphone users in the United States from 2011 to 2015. During the July 2015 survey period, 90 percent of all US smartphone users used their smartphones to access directions, recommendations, and other informtion related to their location.
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Geosocial servicesLocation-based information services
201112%55%
201218%74%
201312%74%
2015-90%
Geosocial servicesLocation-based information services
201112%55%
201218%74%
201312%74%
2015-90%

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Description Source More information
This chart shows the usage of geosocial networks and location-based information by smartphone users in the United States from 2011 to 2015. During the July 2015 survey period, 90 percent of all US smartphone users used their smartphones to access directions, recommendations, and other informtion related to their location.
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Release date
January 2016
Region
United States
Survey time period
2011 to 2015
Number of respondents
2015 n = 2,001
Age group
18 years and older
Special properties
Smartphone owners
Method of interview
Telephone interview
Supplementary notes
For location services: share of smartphone owners who use their phone to get directions, recommendations, or other information related to their present location.
For geosocial services: share of smartphone owners who use a service such as Foursquare to “check in” to certain locations or share their location with friends.
Figures regarding geosocial services and 2011 and 2012 location-based services were taken from previous publication.

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