Number of Apple iPhone users in the U.S. 2012-2021

The number of iPhone users in the United States increased to 101.9 million in 2018, and it is forecast that this figure will continue to rise and reach more than 110 million in 2021.

Is loyalty the core to Apple’s success?

The iPhone is manufactured by Apple and has a considerable share of the smartphone users’ market in the United States. Apple’s ability to build a trustworthy relationship with its customers is one reason for the success of the iPhone. In a 2018 smartphone survey, more than 40 percent of adult Americans purchased an iPhone based on their loyalty to Apple. Many customers enjoy how Apple products interact with one another and can appreciate the company’s desire to make the perfect device.

Smartphone use in the United States

Overall, the number of smartphone users in the United States increased to 257.3 million in 2018, meaning around 70 percent of the population uses a smartphone. However, sales of smartphones in the United States are forecast to decline. One reason for this could be that people are willing to keep their phones for longer and have no desire to pay the high prices associated with smartphones – the average price of a smartphone in the United States was 567 U.S. dollars in 2018.

Number of iPhone users in the United States from 2012 to 2021

iPhone users in millions
--
--
--
--
--
--
--
--
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

March 2019

Region

United States

Survey time period

2012 to 2018

Special properties

Individuals of any age who own at least one smartphone and use the smartphone(s) at least once per month.

Supplementary notes

* Forecast

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Apple products in the U.S."

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.