In the fiscal year 2024, Alphabet's revenue was 348.16 billion U.S. dollars. Comparatively, in the fiscal year of 2023, hardware-focused Apple's 383.29 billion U.S. dollar revenue was almost double the amount of Microsoft's 211.92 billion U.S. dollars. Whereas all of these companies have different market strengths, there are also overlaps and thus, competition. Apple and Google are direct competitors in the mobile phone market with their iOS and Android systems.
Revenue comparison of Apple, Google, Alphabet, and Microsoft from 2008 to 2024
(in billion U.S. dollars)
*Apple's fiscal year ends in September of each year, Google's in December, and Microsoft's in June. Alphabet Inc. is an American multinational conglomerate created in 2015 as the parent company of Google and several other companies previously owned by or tied to Google. Google segment revenues from 2013 onwards have been adjusted to reflect this change.
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Statista. (February 5, 2025). Revenue comparison of Apple, Google, Alphabet, and Microsoft from 2008 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved February 16, 2025, from https://www.statista.com/statistics/234529/comparison-of-apple-and-google-revenues/?__sso_cookie_checker=failed
Statista. "Revenue comparison of Apple, Google, Alphabet, and Microsoft from 2008 to 2024 (in billion U.S. dollars)." Chart. February 5, 2025. Statista. Accessed February 16, 2025. https://www.statista.com/statistics/234529/comparison-of-apple-and-google-revenues/?__sso_cookie_checker=failed
Statista. (2025). Revenue comparison of Apple, Google, Alphabet, and Microsoft from 2008 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: February 16, 2025. https://www.statista.com/statistics/234529/comparison-of-apple-and-google-revenues/?__sso_cookie_checker=failed
Statista. "Revenue Comparison of Apple, Google, Alphabet, and Microsoft from 2008 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 5 Feb 2025, https://www.statista.com/statistics/234529/comparison-of-apple-and-google-revenues/?__sso_cookie_checker=failed
Statista, Revenue comparison of Apple, Google, Alphabet, and Microsoft from 2008 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/234529/comparison-of-apple-and-google-revenues/?__sso_cookie_checker=failed (last visited February 16, 2025)
Revenue comparison of Apple, Google, Alphabet, and Microsoft from 2008 to 2024 (in billion U.S. dollars) [Graph], Statista, February 5, 2025. [Online]. Available: https://www.statista.com/statistics/234529/comparison-of-apple-and-google-revenues/?__sso_cookie_checker=failed