Digital advertising spending in Japan from 2012 to 2018 (in billion U.S. dollars)

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Spending in billion U.S. dollars

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Description Source More information
The graph presents digital advertising spending in Japan in 2012 and 2013 and offers a forecast until 2018. In 2012, the spending amounted to 9.59 billion U.S. dollars and it is projected to grow to 11.11 billion by 2018.
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Release date
December 2014
Survey time period
2012 and 2013
Special properties
includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets, and includes all the verious formats of advertising on those platforms; excludes SMS, MMS and P2P messaging-based advertising
Supplementary notes
* Forecast.

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