Readiness to pay for online videos in China in 2011, by level of education

The statistic shows readiness to pay for online videos in China in 2011, by level of education. In 2011, 6.9 percent of users of online videos in China had a certificate of primary education or a lesser qualification paid for usage of online video portals, whereas 20.1 percent of the group with the similar educational qualifications stated they were prepared to pay for it.

Readiness of users to pay for online videos in China in 2011, by level of education

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Source

Release date

May 2012

Region

China

Survey time period

2011

Supplementary notes

The title of the report has been translated from Chinese.

The study was carried out between 15 December and 22 December, 2011. A telephone interview of 2,088 people was carried out (1,039 via landline and 1,049 via cell phone).

Training in a junior college is comparable to a German apprenticeship in Germany (e.g nurse, mechanic). In China, these trades are not learned at a local company but are taught at junior college as technical courses.

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