Readiness to pay for online video access in China in 2011, by income

The statistic shows the readiness to pay for online video access in China in 2011, by income. In 2011, 3.6 percent of those who pay for online video access in China earned between 1,501 and 2,000 yuan a month, while 23.4 percent of users from the same income bracket were ready to pay for online video services.

Readiness to pay for online video access ion China in 2011, by income

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Source

Release date

May 2012

Region

China

Survey time period

2011

Supplementary notes

The title of the report has been translated from Chinese.

The survey took place between 15 and 22 December, 2011. It took the form of a telephone interview of 2,088 people (1,039 were contacted on a landline and 1,049 by cell phone).

1 yuan is approximately equal to 0.12 euros and 0.15 U.S. dollars (as of June 2012).

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Statistics on "Online video market in China"

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