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Readiness to pay for online video access ion China in 2011, by income

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Readiness to pay for online video access in China in 2011, by income The statistic shows the readiness to pay for online video access in China in 2011, by income. In 2011, 3.6 percent of those who pay for online video access in China earned between 1,501 and 2,000 yuan a month, while 23.4 percent of users from the same income bracket were ready to pay for online video services.
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Users that have already paid for use of online video portal servicesReadiness to pay
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Users that have already paid for use of online video portal servicesReadiness to pay
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The statistic shows the readiness to pay for online video access in China in 2011, by income. In 2011, 3.6 percent of those who pay for online video access in China earned between 1,501 and 2,000 yuan a month, while 23.4 percent of users from the same income bracket were ready to pay for online video services.
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Release date
May 2012
Region
China
Survey time period
2011
Supplementary notes
The title of the report has been translated from Chinese.

The survey took place between 15 and 22 December, 2011. It took the form of a telephone interview of 2,088 people (1,039 were contacted on a landline and 1,049 by cell phone).

1 yuan is approximately equal to 0.12 euros and 0.15 U.S. dollars (as of June 2012).
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