U.S. retail price of white flour 1995-2019

In 2019, the price for one pound of white flour in the United States amounted to just under half a U.S. dollar. Over the past five years, the price of white flour within the country has decreased gradually.

Most commonly used types of flour in the US

Flour is a staple ingredient used to create a variety of foods in many different cultures and countries, including the United States. In 2019, an estimated 270 million of the total US population (i.e. the vast majority) stated they used flour. The most common type of flour used by this group was all-purpose/white flour: over 200 million Americans stated they used this kind most often. With just over 30 million frequent users, self-rising flour was the second-most popular flour type. There are various flour brands to be found in the United States, such as Pillsbury, King Arthur, Maseca, and White Lily. However, by far the most commonly used brand within the country was Gold Medal. Approximately 150 million American consumers used this brand of flour in 2019.

Retail price of all purpose white flour in the United States from 1995 to 2018

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Release date

February 2020


United States

Survey time period

1995 to 2019

Supplementary notes

Figures as of December of the respective year.

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