In 2023, advertising spending in France stood at 17.32 billion euros. This constitutes a growth rate of 3.4 percent on the value of 16.74 billion recorded a year earlier. French advertising market experienced a slump is 2020 due to COVID-19 related economic problems but recovered to pre-COVID-19 levels already in 2021.
Advertising spending in France from 2019 to 2023
(in billion euros)
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Kantar, & France Pub, & IREP. (March 14, 2024). Advertising spending in France from 2019 to 2023 (in billion euros) [Graph]. In Statista. Retrieved February 15, 2025, from https://www.statista.com/statistics/238043/advertising-spending-in-france/?__sso_cookie_checker=failed
Kantar, und France Pub, und IREP. "Advertising spending in France from 2019 to 2023 (in billion euros)." Chart. March 14, 2024. Statista. Accessed February 15, 2025. https://www.statista.com/statistics/238043/advertising-spending-in-france/?__sso_cookie_checker=failed
Kantar, France Pub, IREP. (2024). Advertising spending in France from 2019 to 2023 (in billion euros). Statista. Statista Inc.. Accessed: February 15, 2025. https://www.statista.com/statistics/238043/advertising-spending-in-france/?__sso_cookie_checker=failed
Kantar, and France Pub, and IREP. "Advertising Spending in France from 2019 to 2023 (in Billion Euros)." Statista, Statista Inc., 14 Mar 2024, https://www.statista.com/statistics/238043/advertising-spending-in-france/?__sso_cookie_checker=failed
Kantar & France Pub & IREP, Advertising spending in France from 2019 to 2023 (in billion euros) Statista, https://www.statista.com/statistics/238043/advertising-spending-in-france/?__sso_cookie_checker=failed (last visited February 15, 2025)
Advertising spending in France from 2019 to 2023 (in billion euros) [Graph], Kantar, & France Pub, & IREP, March 14, 2024. [Online]. Available: https://www.statista.com/statistics/238043/advertising-spending-in-france/?__sso_cookie_checker=failed