The statistic shows the distribution of advertising expenditure* of leading luxury brands in China in 2012, by advertising medium. In 2012, the ten leading cosmetics luxury brands invested three percent of their total advertising expenditure in newspaper advertising.
Distribution of advertising expenditure* of leading luxury brands in China in 2012, by medium
Characteristic
TV
Newspapers
Magazines
Radio
Outdoor advertising
Internet
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Hurun Research Institute. (August 14, 2013). Distribution of advertising expenditure* of leading luxury brands in China in 2012, by medium [Graph]. In Statista. Retrieved September 09, 2024, from https://www.statista.com/statistics/239269/distribution-of-ad-of-luxury-brands-in-china-by-advertising-medium/
Hurun Research Institute. "Distribution of advertising expenditure* of leading luxury brands in China in 2012, by medium." Chart. August 14, 2013. Statista. Accessed September 09, 2024. https://www.statista.com/statistics/239269/distribution-of-ad-of-luxury-brands-in-china-by-advertising-medium/
Hurun Research Institute. (2013). Distribution of advertising expenditure* of leading luxury brands in China in 2012, by medium. Statista. Statista Inc.. Accessed: September 09, 2024. https://www.statista.com/statistics/239269/distribution-of-ad-of-luxury-brands-in-china-by-advertising-medium/
Hurun Research Institute. "Distribution of Advertising Expenditure* of Leading Luxury Brands in China in 2012, by Medium." Statista, Statista Inc., 14 Aug 2013, https://www.statista.com/statistics/239269/distribution-of-ad-of-luxury-brands-in-china-by-advertising-medium/
Hurun Research Institute, Distribution of advertising expenditure* of leading luxury brands in China in 2012, by medium Statista, https://www.statista.com/statistics/239269/distribution-of-ad-of-luxury-brands-in-china-by-advertising-medium/ (last visited September 09, 2024)
Distribution of advertising expenditure* of leading luxury brands in China in 2012, by medium [Graph], Hurun Research Institute, August 14, 2013. [Online]. Available: https://www.statista.com/statistics/239269/distribution-of-ad-of-luxury-brands-in-china-by-advertising-medium/