U.S. Presidential campaign: focus of Obama's social media posts in June 2012

Share of social media posts made by Obama in the lead up to the U.S. presidential election as of June 2012, by focus of post

U.S. Presidential campaign: focus of Obama's social media posts in June 2012 This graph shows the share of social media posts made by U.S. President Obama in June 2012 in the run up to the 2012 presidential election. The posts are divided by focus or theme. Over the course of the survey period, it was discovered that approximately 50 percent of Obama’s posts were related to domestic policy issues, while none related to foreign policy issues.
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Share of social media posts made by Obama in the lead up to the U.S. presidential election as of June 2012, by focus of post

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Percentage of digital posts
Domestic policy50%
Fundraising/volunteering20%
Campaign Activities16%
Public record6%
Voters/voting4%
Personal topics3%
Other1%
Foreign policy0%
Percentage of digital posts
Domestic policy50%
Fundraising/volunteering20%
Campaign Activities16%
Public record6%
Voters/voting4%
Personal topics3%
Other1%
Foreign policy0%
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This graph shows the share of social media posts made by U.S. President Obama in June 2012 in the run up to the 2012 presidential election. The posts are divided by focus or theme. Over the course of the survey period, it was discovered that approximately 50 percent of Obama’s posts were related to domestic policy issues, while none related to foreign policy issues.
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Release date
August 2012
Region
United States
Survey time period
June 4-7, 2012
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