Groupon: TTM gross profit per average active customer 2017-2019

Groupon's trailing twelve months gross profit per average active customer from 3rd quarter 2017 to 4th quarter 2019

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Source

Release date

February 2020

Region

Worldwide

Survey time period

Q3 2017 to Q4 2019

Supplementary notes

During the first quarter 2018, we updated the calculation of TTM Gross Profit / Active Customer to reflect active customers as of the end of the period, rather than the average of active customers as of the beginning and end of period, in the denominator of the calculation. Because our active customer metrics are based on purchases over a TTM period, we believe that this change improves the usefulness of this metric. The prior period amounts have been updated to reflect this change.

Data was not included in the Q1 2020 earnings release.

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