About This Statistic
This statistic presents digital advertising spending in the United States in 2015, as well as a forecast until 2020. The source projected that the spending would amount to 113.2 billion U.S. dollars in 2020. The global digital ad spend is expected to amount to more than 252 billion U.S. dollars by 2018. The spend per internet user is estimated to reach 303.2 U.S. dollars annually in 2017. In 2016, the U.S. had third-highest digital ad spend per internet user worldwide.