Willingness to pay for mHealth services in developed and emerging countries in 2012

Willingness to pay for mHealth services 2012 This survey represents the willingness to pay for mHealth services in developed and emerging countries in 2012. Some 20 percent of the respondents in emgering countries were willing to pay more than five U.S. dollars a year, whereas 10 percent of the repsondents of developed countries were willing to pay this amount of money.
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Developed countriesEmerging countries
Nothing44%20%
Up to $1 per year16%27%
Between $1 - $5 per year30%33%
More than $5 per year10%20%
Developed countriesEmerging countries
Nothing44%20%
Up to $1 per year16%27%
Between $1 - $5 per year30%33%
More than $5 per year10%20%

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Description Source More information
This survey represents the willingness to pay for mHealth services in developed and emerging countries in 2012. Some 20 percent of the respondents in emgering countries were willing to pay more than five U.S. dollars a year, whereas 10 percent of the repsondents of developed countries were willing to pay this amount of money.
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Release date
June 2012
Region
World
Survey time period
2012
Number of respondents
1,798 respondents
Special properties
Surveys covered patients, physicians and payers
Method of interview
Face-to-face interview
Supplementary notes
1,798 respondents: The patient survey covered over 1,000 respondents with a broad distribution of economic backgrounds, ages, levels of education and states of health. The physicians survey with 433 physicians in the public and private sector, urban vs. rural with a wide range of experience. The survey covered also a payers survey with 345 respondents, roughly evenly devided between public and private sector and 55 percent are C-suite or above. In addition 20 in-depth interviews with key experts took place.
Selected countries are: Brazil, China, Denmark, Germany, India, Spain, South Africa, Turkey, United Kingdom, United States.

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