Retail mobile commerce sales in India accounted for 65.3 percent in 2016, an estimated to reach 80 percent by 2020. This significant increase could be the result of a rapidly digitizing economy and the ever increasing mobile internet users across the country.
Mobile commerce as share of retail e-commerce sales in India in 2015 and 2016, with a forecast until 2020
includes products or services ordered using the internet via mobile devices, regardless of the method of payment or fulfillment; includes sales on tables, excludes travel and event tickets.
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eMarketer. (March 15, 2017). Mobile commerce as share of retail e-commerce sales in India in 2015 and 2016, with a forecast until 2020 [Graph]. In Statista. Retrieved August 14, 2020, from https://www.statista.com/statistics/244025/india-m-commerce-share/
eMarketer. "Mobile commerce as share of retail e-commerce sales in India in 2015 and 2016, with a forecast until 2020." Chart. March 15, 2017. Statista. Accessed August 14, 2020. https://www.statista.com/statistics/244025/india-m-commerce-share/
eMarketer. (2017). Mobile commerce as share of retail e-commerce sales in India in 2015 and 2016, with a forecast until 2020. Statista. Statista Inc.. Accessed: August 14, 2020. https://www.statista.com/statistics/244025/india-m-commerce-share/
eMarketer. "Mobile Commerce as Share of Retail E-commerce Sales in India in 2015 and 2016, with a Forecast until 2020." Statista, Statista Inc., 15 Mar 2017, https://www.statista.com/statistics/244025/india-m-commerce-share/
eMarketer, Mobile commerce as share of retail e-commerce sales in India in 2015 and 2016, with a forecast until 2020 Statista, https://www.statista.com/statistics/244025/india-m-commerce-share/ (last visited August 14, 2020)
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