The statistic presents the use of different types of mobile advertising inventory in the United States as of January 2015. During the survey, 14 percent of responding marketers stated mobile search advertising was the second most important inventory type for their campaigns.
What types of mobile inventory are the most important to your mobile ad campaigns?
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Ovum. (March 16, 2015). What types of mobile inventory are the most important to your mobile ad campaigns? [Graph]. In Statista. Retrieved February 17, 2020, from https://www.statista.com/statistics/245985/mobile-advertising-use-of-different-types-of-mobile-inventory-in-the-us/
Ovum. "What types of mobile inventory are the most important to your mobile ad campaigns?." Chart. March 16, 2015. Statista. Accessed February 17, 2020. https://www.statista.com/statistics/245985/mobile-advertising-use-of-different-types-of-mobile-inventory-in-the-us/
Ovum. (2015). What types of mobile inventory are the most important to your mobile ad campaigns?. Statista. Statista Inc.. Accessed: February 17, 2020. https://www.statista.com/statistics/245985/mobile-advertising-use-of-different-types-of-mobile-inventory-in-the-us/
Ovum. "What Types of Mobile Inventory Are The Most Important to Your Mobile Ad Campaigns?." Statista, Statista Inc., 16 Mar 2015, https://www.statista.com/statistics/245985/mobile-advertising-use-of-different-types-of-mobile-inventory-in-the-us/
Ovum, What types of mobile inventory are the most important to your mobile ad campaigns? Statista, https://www.statista.com/statistics/245985/mobile-advertising-use-of-different-types-of-mobile-inventory-in-the-us/ (last visited February 17, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
