The statistic presents the most important results and goals from brand-focused digital advertising campaigns, as perceived by marketing experts in the United States in August 2012. Among the respondents, 43 percent said that increasing brand preference was one of the most important results of their brand-focused digital advertising campaigns.
What would you say are the three most important goals/results from your brand-focused digital advertising campaigns?
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
9
- Premium Statistic Ranking of the best agencies in digital creation in Germany 2021
- Premium Statistic Broadcast media advertising spending in Finland 2022, by medium
- Premium Statistic Impressions share of online advertising on PCs Hungary 2020, by industry
- Premium Statistic Leading OOH advertisers in Australia 2017
- Premium Statistic Ad spend of leading companies in Australia 2017
- Premium Statistic Italy: Millennials' opinion on the influence of advertising 2016, by source
- Premium Statistic Digital display advertising year-on-year growth in Germany 2008-2015
- Premium Statistic Colombia: Google operating revenue in 2020-2021
- Premium Statistic Viewability of online ads in Poland 2021, by format
About the region
10
- Premium Statistic Opinions on online advertising relevance in the U.S. 2019-2023
- Premium Statistic Most valuable SUV producers worldwide - brand value 2019
- Premium Statistic Sam's Club: global brand value 2016-2023
- Premium Statistic Digital classifieds ad revenue in the U.S. 2018-2021
- Premium Statistic Digital lead generation ad spend in the U.S. 2018-2021
- Premium Statistic Target: global brand value 2016-2023
- Premium Statistic Search ad spend in the U.S. 2019-2022
- Premium Statistic Supermarket departments' influence on company's brand in the United States in 2020
- Basic Statistic Growth in Google ad metrics for restaurant advertisers due to COVID-19 U.S 2020
- Basic Statistic Change in Google ad metrics for U.S. medical advertisers due to COVID-19 2020
Selected statistics
2
Other regions
9
- Premium Statistic Gen Z attitudes to online advertising in the UK in 2023
- Premium Statistic Digital ad spend growth in the Netherlands 2022, by format
- Premium Statistic Most valuable Finnsih brands 2021
- Premium Statistic LatAm: digital video ads view-through rate 2018, by country
- Premium Statistic Colombia & Mexico: most preferred online ad formats 2017
- Premium Statistic Media companies: ad revenues 2022
- Premium Statistic Places where Australians think alcohol advertising should be banned in Australia 2020
- Premium Statistic Brazil: sales growth of private labels & leading brands 2016
- Premium Statistic Importance of Marcom Effectiveness for organizations in Belgium 2017
Related statistics
10
- Premium Statistic Display ad spend in Ireland 2018-2022
- Premium Statistic Brand value in Sweden 2023, by sector
- Premium Statistic Digital ad spend in Germany 2023, by device
- Premium Statistic Digital ad spend growth in Sweden 2021-2022
- Premium Statistic Leading Facebook advertising campaign objectives worldwide 2021
- Premium Statistic Most valuable Nordic brands 2023
- Premium Statistic Largest Meta advertisers in the UK 2018-2022
- Premium Statistic Value of Danish brands 2023, by industry
- Premium Statistic Fastest growing Danish brands 2023
- Premium Statistic Most effective advertisers in the UK 2022
Further related statistics
10
- Hugo Boss - EBITDA 2005-2023
- Number of Hugo Boss stores worldwide in 2023, by region
- Number of Hugo Boss stores worldwide in 2020, by store type
- Enterprise and brand value of Shoppers Drug Mart in 2012
- EBITDA (beia) of Heineken worldwide 2010-2023
- Online advertising revenue in the U.S. 2012-2023, by half-year
- Leading banks in the Middle East in 2023, by brand value
- AstraZeneca's revenue from top product Pulmicort 2006-2023
- Global advertising expenditure of Colgate-Palmolive 2009-2023
- FIFA: revenue from marketing rights 2003-2022
Further Content: You might find this interesting as well
Statistics
- Hugo Boss - EBITDA 2005-2023
- Number of Hugo Boss stores worldwide in 2023, by region
- Number of Hugo Boss stores worldwide in 2020, by store type
- Enterprise and brand value of Shoppers Drug Mart in 2012
- EBITDA (beia) of Heineken worldwide 2010-2023
- Online advertising revenue in the U.S. 2012-2023, by half-year
- Leading banks in the Middle East in 2023, by brand value
- AstraZeneca's revenue from top product Pulmicort 2006-2023
- Global advertising expenditure of Colgate-Palmolive 2009-2023
- FIFA: revenue from marketing rights 2003-2022
Online Publishers Association. (November 8, 2012). What would you say are the three most important goals/results from your brand-focused digital advertising campaigns? [Graph]. In Statista. Retrieved April 24, 2024, from https://www.statista.com/statistics/246275/most-important-results-of-brand-advertising-in-the-us/
Online Publishers Association. "What would you say are the three most important goals/results from your brand-focused digital advertising campaigns?." Chart. November 8, 2012. Statista. Accessed April 24, 2024. https://www.statista.com/statistics/246275/most-important-results-of-brand-advertising-in-the-us/
Online Publishers Association. (2012). What would you say are the three most important goals/results from your brand-focused digital advertising campaigns?. Statista. Statista Inc.. Accessed: April 24, 2024. https://www.statista.com/statistics/246275/most-important-results-of-brand-advertising-in-the-us/
Online Publishers Association. "What Would You Say Are The Three Most Important Goals/Results from Your Brand-focused Digital Advertising Campaigns?." Statista, Statista Inc., 8 Nov 2012, https://www.statista.com/statistics/246275/most-important-results-of-brand-advertising-in-the-us/
Online Publishers Association, What would you say are the three most important goals/results from your brand-focused digital advertising campaigns? Statista, https://www.statista.com/statistics/246275/most-important-results-of-brand-advertising-in-the-us/ (last visited April 24, 2024)
What would you say are the three most important goals/results from your brand-focused digital advertising campaigns? [Graph], Online Publishers Association, November 8, 2012. [Online]. Available: https://www.statista.com/statistics/246275/most-important-results-of-brand-advertising-in-the-us/