About This Statistic
The timeline shows digital advertising expenditure worldwide in 2015 with forecasts for 2016 and 2017. The source projected the spending would reach 191.85 billion U.S. dollars in 2017. Digital ad market is expected to grow 10.9 percent annually between 2016 and 2021. The total global ad market was estimated at 511 billion U.S. dollars in 2017, with the 2017 growth rate amounting to 3.6 percent on 2016.