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U.S. usage of social media while holiday shopping 2018
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U.S. usage of social media while holiday shopping 2018
Do you plan to use social media sites to assist in your holiday shopping?
by J. Clement,
last edited
Mar 18, 2019
This statistic gives information on the share of online shoppers in the United States who plan on using social media while holiday shopping. During the September 2018 survey period, it was found that 23 percent of respondents were going to use social media to assist them in their holiday shopping.
Do you plan to use social media sites to assist in your holiday shopping?
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Description
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by J. Clement,
last edited
Mar 18, 2019
This statistic gives information on the share of online shoppers in the United States who plan on using social media while holiday shopping. During the September 2018 survey period, it was found that 23 percent of respondents were going to use social media to assist them in their holiday shopping.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- October 2018
- Region
- United States
- Survey time period
- September 6 to 13, 2018
- Number of respondents
- 4,036 respondents
- Age group
- 18 years and older
- Supplementary notes
- Original question: “Do you plan to use social media sites to assist in your holiday shopping?”
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- October 2018
More information
- Region
- United States
- Survey time period
- September 6 to 13, 2018
- Number of respondents
- 4,036 respondents
- Age group
- 18 years and older
- Supplementary notes
- Original question: “Do you plan to use social media sites to assist in your holiday shopping?”
Other statistics on the topic
Holiday season e-commerce
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Statistics on "Holiday season e-commerce in the United States"
- Overview
The most important statistics
- U.S. retail e-commerce holiday season sales from 2014 to 2018 (in billion U.S. dollars)U.S. holiday season retail e-commerce revenue 2014-2018
- Annual holiday season retail e-commerce sales growth in the United States from 2010 to 2018U.S. holiday season e-commerce sales growth 2010-2018
- Holiday season sales as percentage of total holiday retail sales in the United States from 2014 to 2018Holiday e-commerce share of total U.S. retail sales 2014-2018
- Holiday season retail e-commerce sales in the United States from 2017 to 2018, by online shopping day (in billion U.S. dollars)U.S. holiday season retail e-commerce sales 2018, by online shopping day
- Online retail revenue during Cyber Five in the United States in 2018, by device (in billion U.S. dollars)U.S. Cyber Five online retail revenue 2018, by device
- Distribution of holiday season e-commerce revenue in the United States in 2018, by deviceShare of U.S. holiday season e-commerce spending 2018, by device
- Average order value of holiday season e-commerce sales in the United States in 2018 (in U.S. dollars)U.S. holiday shopping AOV 2018
- Online holiday shopping conversion rate in the United States in 2018, by deviceU.S. holiday season e-commerce conversion rate 2018, by device
- Online retail
The most important statistics
- Net revenue of Amazon from 1st quarter 2007 to 2nd quarter 2019 (in billion U.S. dollars)Amazon: quarterly net revenue 2007-2019
- Amazon's fourth quarter net income including seasonal sales from 2009 to 2018 (in million U.S. dollars)Amazon's Q4 income including seasonal sales 2009-2018
- Number of holiday season workers at Amazon in the United States from 2012 to 2018U.S. Amazon holiday season workforce 2012-2018
- Projected share of online holiday spending according to consumers in the United States as of October 2017Projected share of online holiday spending in the United States 2017
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by genderProjected share of online holiday spending in the United States 2017, by gender
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by age groupProjected share of online holiday spending in the United States 2017, by age group
- Consumer behavior
The most important statistics
- When do you plan to start shopping for holiday gifts this year?U.S. holiday shopping begin according to digital shoppers 2018
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017Likelihood of U.S. online shopping on Cyber Monday 2017
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by age groupLikelihood of U.S. online shopping on Cyber Monday 2017, by age group
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017U.S. convergence of online and offline holiday shopping 2017
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017, by age groupU.S. convergence of online and offline holiday shopping 2017, by age group
- If you are shopping online for gifts, what websites do you plan to use?Projected website usage for U.S. online holiday gift shopping 2018
- Do you plan to use social media sites to assist in your holiday shopping?U.S. usage of social media while holiday shopping 2018
- If you consulted social media for holiday gift ideas, where did you primarily look?North American shoppers holiday shopping social media inspiration as of January 2018
- Mobile usage
The most important statistics
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017Holiday shopping connected device usage in the United States 2017
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017, by age groupHoliday shopping connected device usage in the United States 2017, by age group
- What percentage of your holiday purchases do you plan to make on your mobile device? Projected mobile holiday shopping volume according to U.S. shoppers 2016
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017Leading U.S. smartphone holiday shopping features 2017
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017, by age groupLeading U.S. smartphone holiday shopping features 2017, by age group
- Projected smartphone usage during holiday shopping according to shoppers in the United States as of June 2015U.S. smartphone holiday shopping expectations 2015
- Do you intend to use any of the following to make purchases or assist in your holiday shopping this year?Digital holiday shopping channels in the United States 2013-2014
- What is the most effective way to get you an offer on your mobile device while you are shopping for the holidays?Most effective way to target U.S. mobile customers during the holidays 2016
- Black Friday
The most important statistics
- Preferred Black Friday shopping channels according to consumers in selected countries in 2018Preferred Black Friday shopping channels in key markets 2018
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017Projected share of online Black Friday spending in the United States 2017
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by age groupProjected share of online Black Friday spending in the United States 2017, by age
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by genderProjected share of online Black Friday spending in the United States 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by genderShare of U.S. consumers shopping online on Black Friday 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by urbanityShare of U.S. consumers shopping online on Black Friday 2017, by urbanity
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in householdShare of U.S. consumers shopping online on Black Friday 2017, by household size
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of children in householdShare of U.S. consumers shopping online on Black Friday 2017, by presence of children
- Cyber Monday
The most important statistics
- Total digital e-commerce spending in the United States on Cyber Monday from 2014 to 2018 (in billion U.S. dollars)Cyber Monday: U.S. online spending 2014-2018
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017Likelihood of U.S. online shopping on Cyber Monday 2017
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by age groupLikelihood of U.S. online shopping on Cyber Monday 2017, by age group
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by genderLikelihood of U.S. online shopping on Cyber Monday 2017, by gender
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by urbanityLikelihood of U.S. online shopping on Cyber Monday 2017, by urbanity
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Leading hashtags on Twitter during the holiday shopping season in the UK 2015
- U.S. holiday shopping social and e-mail promotion influence 2015
- Social commerce: integration on e-commerce sites 2013
- Cyber Monday: average online order value in Canada 2018, by device
- Ways in which US consumers use their mobile device for holiday shopping 2011
- Holiday shopping: time when U.S. Millennials plan to start 2014
- Most useful information sources for holiday shopping in the U.S. 2013
- Black Friday: mobile device online retail traffic 2016
- Consumers' agreement with statements about stores for holiday shopping
- Italy: social media usage among companies in the large retail 2017
- Projected share of online holiday spending in the United States 2017, by urbanity
- Cyber Monday: U.S. mobile spending 2014-2016
- U.S. Seniors: planned holiday shopping days 2014
- Holiday shopping: time when U.S. consumers plan to start by generation 2014
- Time when U.S. consumers do the majority of the holiday shopping 2011
- Expected big ticket item categories when Christmas holiday shopping in the UK 2015
- Mother's Day expenditure in the U.S. 2007-2019
- Share of U.S. shoppers who conduct research on every price point 2017
- Impact of cost and convenience when shopping for holiday gifts 2015, by country
- Change in U.S. physical retail sector traffic in spring 2013, by week
Studies
- Pinterest
- Holiday Shopping Roundup 2018
- The 2018 Q4 Holiday Shopping Forecast
- 2017 Holiday Shopping Report
- Mobile Holiday Shopping Guide
- 2014 Accenture Holiday Shopping Survey - U.S. Results
- Holiday Wrap-Up 2018
- Hispanic Holiday Shopping Trends 2016
- Beauty content on social media
- The 2018 Criteo Holiday Report
- Thanksgiving weekend shopping in the U.S.
- Online shopping events in Latin America
- Black Friday e-commerce in Brazil
- 2016 Holiday Initiative Summary Report
- Unwrapping Holiday 2015
Statistics on "Holiday season e-commerce in the United States"
- U.S. retail e-commerce holiday season sales from 2014 to 2018 (in billion U.S. dollars)
- Annual holiday season retail e-commerce sales growth in the United States from 2010 to 2018
- Holiday season sales as percentage of total holiday retail sales in the United States from 2014 to 2018
- Holiday season retail e-commerce sales in the United States from 2017 to 2018, by online shopping day (in billion U.S. dollars)
- Online retail revenue during Cyber Five in the United States in 2018, by device (in billion U.S. dollars)
- Distribution of holiday season e-commerce revenue in the United States in 2018, by device
- Average order value of holiday season e-commerce sales in the United States in 2018 (in U.S. dollars)
- Online holiday shopping conversion rate in the United States in 2018, by device
- Net revenue of Amazon from 1st quarter 2007 to 2nd quarter 2019 (in billion U.S. dollars)
- Amazon's fourth quarter net income including seasonal sales from 2009 to 2018 (in million U.S. dollars)
- Number of holiday season workers at Amazon in the United States from 2012 to 2018
- Projected share of online holiday spending according to consumers in the United States as of October 2017
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by gender
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by age group
- When do you plan to start shopping for holiday gifts this year?
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by age group
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017, by age group
- If you are shopping online for gifts, what websites do you plan to use?
- Do you plan to use social media sites to assist in your holiday shopping?
- If you consulted social media for holiday gift ideas, where did you primarily look?
- Reasons consumers in the United States did not make a purchase during Thanksgiving weekend in November 2017
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017, by age group
- What percentage of your holiday purchases do you plan to make on your mobile device?
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017, by age group
- Projected smartphone usage during holiday shopping according to shoppers in the United States as of June 2015
- Do you intend to use any of the following to make purchases or assist in your holiday shopping this year?
- What is the most effective way to get you an offer on your mobile device while you are shopping for the holidays?
- Ways in which shoppers in the United States plan to use their smartphone while holiday shopping as of September 2018
- Ways in which shoppers in the United States plan to use their tablet while holiday shopping as of September 2018
- Most popular smartphone holiday gift shopping categories according to consumers in the United States as of October 2017
- Most popular smartphone holiday gift shopping categories according to consumers in the United States as of October 2017, by age group
- Ways in which holiday shoppers use their smartphones or wearable devices to shop digitally in the United States as of July 2018
- Preferred Black Friday shopping channels according to consumers in selected countries in 2018
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by age group
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by urbanity
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in household
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of children in household
- Total digital e-commerce spending in the United States on Cyber Monday from 2014 to 2018 (in billion U.S. dollars)
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by gender
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by urbanity
- Leading hashtags on Twitter during the holiday shopping season in the United Kingdom (UK) in 2015, by volume of tweets and retweets
- What type of information in e-mail messages and/or social media influences you to purchase an item at a local business for your holiday shopping?
- Most popular social commerce features that are integrated on leading e-commerce sites as of August 2013
- Average online order value among online shoppers in Canada on Cyber Monday in 2018, by device (in U.S. dollars)
- In which of the following ways, if any, do you plan to use your mobile device(s) to do your shopping this Holiday Season?
- Time when U.S. Millennials plan to begin holiday shopping in 2014
- Which of the following sources of information do you consider the most useful for holiday shopping?
- Share of mobile device traffic to online retail sites on Black Friday in 2016, by device
- Using the scale below please tell us how much you agree or disagree with the following statements about shopping during the holiday season.
- Share of companies using social media in the large scale retail industry in Italy as of 2017, by social network
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by urbanity
- Mobile e-commerce spending in the United States on Cyber Monday from 2014 to 2016 (in million U.S. dollars)
- Planned holiday shopping days of U.S. Seniors in 2014
- Time when U.S. consumers plan to begin holiday shopping in 2014, by generation
- When do you plan to do the majority of your holiday purchasing?
- In which of the following categories do you expect that big ticket item to fall into this year?
- Planned total expenditure on Mother's Day in the United States from 2007 to 2019 (in billion U.S. dollars)*
- Percent of shoppers who typically conduct research on each price point in the United States in 2017
- Which of the following is closer to your view?
- Change in physical retail sector traffic in the United States in spring 2013, by week
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