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U.S. usage of social media while holiday shopping 2018
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U.S. usage of social media while holiday shopping 2018
Do you plan to use social media sites to assist in your holiday shopping?
This statistic gives information on the share of online shoppers in the United States who plan on using social media while holiday shopping. During the September 2018 survey period, it was found that 23 percent of respondents were going to use social media to assist them in their holiday shopping.
Do you plan to use social media sites to assist in your holiday shopping?
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Description
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This statistic gives information on the share of online shoppers in the United States who plan on using social media while holiday shopping. During the September 2018 survey period, it was found that 23 percent of respondents were going to use social media to assist them in their holiday shopping.
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- Release date
- October 2018
- Region
- United States
- Survey time period
- September 6 to 13, 2018
- Number of respondents
- 4,036 respondents
- Age group
- 18 years and older
- Supplementary notes
- Original question: “Do you plan to use social media sites to assist in your holiday shopping?”
Source
- Show sources information
- Show publisher information
- Release date
- October 2018
More information
- Region
- United States
- Survey time period
- September 6 to 13, 2018
- Number of respondents
- 4,036 respondents
- Age group
- 18 years and older
- Supplementary notes
- Original question: “Do you plan to use social media sites to assist in your holiday shopping?”
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Holiday season e-commerce in the United States
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Statistics on "Holiday season e-commerce in the United States"
- Overview
The most important statistics
- U.S. retail e-commerce holiday season sales from 2014 to 2018 (in billion U.S. dollars)U.S. holiday season retail e-commerce revenue 2014-2018
- Annual holiday season retail e-commerce sales growth in the United States from 2010 to 2018U.S. holiday season e-commerce sales growth 2010-2018
- Holiday season sales as percentage of total holiday retail sales in the United States from 2014 to 2018Holiday e-commerce share of total U.S. retail sales 2014-2018
- Holiday season retail e-commerce sales in the United States from 2017 to 2018, by online shopping day (in billion U.S. dollars)U.S. holiday season retail e-commerce sales 2018, by online shopping day
- Online retail revenue during Cyber Five in the United States in 2018, by device (in billion U.S. dollars)U.S. Cyber Five online retail revenue 2018, by device
- Distribution of holiday season e-commerce revenue in the United States in 2018, by deviceShare of U.S. holiday season e-commerce spending 2018, by device
- Average order value of holiday season e-commerce sales in the United States in 2018 (in U.S. dollars)U.S. holiday shopping AOV 2018
- Online holiday shopping conversion rate in the United States in 2018, by deviceU.S. holiday season e-commerce conversion rate 2018, by device
- Online retail
The most important statistics
- Net revenue of Amazon from 1st quarter 2007 to 4th quarter 2018 (in billion U.S. dollars)Amazon: quarterly net revenue 2007-2018
- Amazon's fourth quarter net income including seasonal sales from 2009 to 2018 (in million U.S. dollars)Amazon's Q4 income including seasonal sales 2009-2018
- Number of holiday season workers at Amazon in the United States from 2012 to 2018U.S. Amazon holiday season workforce 2012-2018
- Projected share of online holiday spending according to consumers in the United States as of October 2017Projected share of online holiday spending in the United States 2017
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by genderProjected share of online holiday spending in the United States 2017, by gender
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by age groupProjected share of online holiday spending in the United States 2017, by age group
- Consumer behavior
The most important statistics
- When do you plan to start shopping for holiday gifts this year?U.S. holiday shopping begin according to digital shoppers 2018
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017Likelihood of U.S. online shopping on Cyber Monday 2017
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by age groupLikelihood of U.S. online shopping on Cyber Monday 2017, by age group
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017U.S. convergence of online and offline holiday shopping 2017
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017, by age groupU.S. convergence of online and offline holiday shopping 2017, by age group
- If you are shopping online for gifts, what websites do you plan to use?Projected website usage for U.S. online holiday gift shopping 2018
- Do you plan to use social media sites to assist in your holiday shopping?U.S. usage of social media while holiday shopping 2018
- If you consulted social media for holiday gift ideas, where did you primarily look?North American shoppers holiday shopping social media inspiration as of January 2018
- Mobile usage
The most important statistics
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017Holiday shopping connected device usage in the United States 2017
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017, by age groupHoliday shopping connected device usage in the United States 2017, by age group
- What percentage of your holiday purchases do you plan to make on your mobile device? Projected mobile holiday shopping volume according to U.S. shoppers 2016
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017Leading U.S. smartphone holiday shopping features 2017
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017, by age groupLeading U.S. smartphone holiday shopping features 2017, by age group
- Projected smartphone usage during holiday shopping according to shoppers in the United States as of June 2015U.S. smartphone holiday shopping expectations 2015
- Do you intend to use any of the following to make purchases or assist in your holiday shopping this year?Digital holiday shopping channels in the United States 2013-2014
- What is the most effective way to get you an offer on your mobile device while you are shopping for the holidays?Most effective way to target U.S. mobile customers during the holidays 2016
- Black Friday
The most important statistics
- Preferred Black Friday shopping channels according to consumers in selected countries in 2018Preferred Black Friday shopping channels in key markets 2018
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017Projected share of online Black Friday spending in the United States 2017
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by age groupProjected share of online Black Friday spending in the United States 2017, by age
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by genderProjected share of online Black Friday spending in the United States 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by genderShare of U.S. consumers shopping online on Black Friday 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by urbanityShare of U.S. consumers shopping online on Black Friday 2017, by urbanity
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in householdShare of U.S. consumers shopping online on Black Friday 2017, by household size
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of children in householdShare of U.S. consumers shopping online on Black Friday 2017, by presence of children
- Cyber Monday
The most important statistics
- Total digital e-commerce spending in the United States on Cyber Monday from 2014 to 2018 (in billion U.S. dollars)Cyber Monday: U.S. online spending 2014-2018
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017Likelihood of U.S. online shopping on Cyber Monday 2017
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by age groupLikelihood of U.S. online shopping on Cyber Monday 2017, by age group
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by genderLikelihood of U.S. online shopping on Cyber Monday 2017, by gender
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by urbanityLikelihood of U.S. online shopping on Cyber Monday 2017, by urbanity
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Leading hashtags on Twitter during the holiday shopping season in the UK 2015
- U.S. holiday shopping social and e-mail promotion influence 2015
- Social commerce: integration on e-commerce sites 2013
- Projected share of online holiday spending in the United States 2017, by urbanity
- U.S. Seniors: planned holiday shopping days 2014
- Holiday shopping: time when U.S. consumers plan to start by generation 2014
- Most useful information sources for holiday shopping in the U.S. 2013
- Ways in which US consumers use their mobile device for holiday shopping 2011
- Cyber Monday: average online order value in Canada 2018, by device
- U.S. user attitude towards social commerce 2016
- Black Friday: average online order value in the U.S. 2018, by device
- U.S. omnichannel retailer social media tools 2014
- Preferred holiday shopping channels for Canadian Millennials 2018
- U.S. Baby Boomers: planned holiday shopping days 2014
- Consumers' agreement with statements about stores for holiday shopping
- Change in U.S. physical retail sector sales 2014-2015, by month
- U.S. shoppers' planned last holiday gift purchase 2018
- Holiday season wish list U.S. 2018, by gender
- Holiday shopping days with the best deals according to consumers in Canada 2013-2014
- Canadian retail channels for toys during the Christmas shopping period 2018
Studies
- Pinterest
- Holiday Shopping Roundup 2018
- The 2018 Q4 Holiday Shopping Forecast
- 2017 Holiday Shopping Report
- Mobile Holiday Shopping Guide
- 2014 Accenture Holiday Shopping Survey - U.S. Results
- Hispanic Holiday Shopping Trends 2016
- The 2018 Criteo Holiday Report
- Beauty content on social media
- Thanksgiving weekend shopping in the U.S.
- Online shopping events in Latin America
- Black Friday e-commerce in Brazil
- 2016 Holiday Initiative Summary Report
- Unwrapping Holiday 2015
- Holiday Consumer Pulse: US Findings 2016
Statistics on "Holiday season e-commerce in the United States"
- U.S. retail e-commerce holiday season sales from 2014 to 2018 (in billion U.S. dollars)
- Annual holiday season retail e-commerce sales growth in the United States from 2010 to 2018
- Holiday season sales as percentage of total holiday retail sales in the United States from 2014 to 2018
- Holiday season retail e-commerce sales in the United States from 2017 to 2018, by online shopping day (in billion U.S. dollars)
- Online retail revenue during Cyber Five in the United States in 2018, by device (in billion U.S. dollars)
- Distribution of holiday season e-commerce revenue in the United States in 2018, by device
- Average order value of holiday season e-commerce sales in the United States in 2018 (in U.S. dollars)
- Online holiday shopping conversion rate in the United States in 2018, by device
- Net revenue of Amazon from 1st quarter 2007 to 4th quarter 2018 (in billion U.S. dollars)
- Amazon's fourth quarter net income including seasonal sales from 2009 to 2018 (in million U.S. dollars)
- Number of holiday season workers at Amazon in the United States from 2012 to 2018
- Projected share of online holiday spending according to consumers in the United States as of October 2017
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by gender
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by age group
- When do you plan to start shopping for holiday gifts this year?
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by age group
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017
- Online and offline holiday shopping channel usage combinations of consumers in the United States as of October 2017, by age group
- If you are shopping online for gifts, what websites do you plan to use?
- Do you plan to use social media sites to assist in your holiday shopping?
- If you consulted social media for holiday gift ideas, where did you primarily look?
- Reasons consumers in the United States did not make a purchase during Thanksgiving weekend in November 2017
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017
- Connected device usage for holiday shopping according to consumers in the United States as of October 2017, by age group
- What percentage of your holiday purchases do you plan to make on your mobile device?
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017
- Most important smartphone holiday shopping aspects according to smartphone shoppers in the United States as of October 2017, by age group
- Projected smartphone usage during holiday shopping according to shoppers in the United States as of June 2015
- Do you intend to use any of the following to make purchases or assist in your holiday shopping this year?
- What is the most effective way to get you an offer on your mobile device while you are shopping for the holidays?
- Ways in which shoppers in the United States plan to use their smartphone while holiday shopping as of September 2018
- Ways in which shoppers in the United States plan to use their tablet while holiday shopping as of September 2018
- Most popular smartphone holiday gift shopping categories according to consumers in the United States as of October 2017
- Most popular smartphone holiday gift shopping categories according to consumers in the United States as of October 2017, by age group
- Ways in which holiday shoppers use their smartphones or wearable devices to shop digitally in the United States as of July 2018
- Preferred Black Friday shopping channels according to consumers in selected countries in 2018
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by age group
- Projected share of online Black Friday spending according to consumers in the United States as of October 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by gender
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by urbanity
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in household
- Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of children in household
- Total digital e-commerce spending in the United States on Cyber Monday from 2014 to 2018 (in billion U.S. dollars)
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by gender
- Likelihood of consumers in the United States shopping online on Cyber Monday as of October 2017, by urbanity
- Leading hashtags on Twitter during the holiday shopping season in the United Kingdom (UK) in 2015, by volume of tweets and retweets
- What type of information in e-mail messages and/or social media influences you to purchase an item at a local business for your holiday shopping?
- Most popular social commerce features that are integrated on leading e-commerce sites as of August 2013
- Projected share of online holiday spending according to consumers in the United States as of October 2017, by urbanity
- Planned holiday shopping days of U.S. Seniors in 2014
- Time when U.S. consumers plan to begin holiday shopping in 2014, by generation
- Which of the following sources of information do you consider the most useful for holiday shopping?
- In which of the following ways, if any, do you plan to use your mobile device(s) to do your shopping this Holiday Season?
- Average online order value among online shoppers in Canada on Cyber Monday in 2018, by device (in U.S. dollars)
- Primary attitude toward shopping via social media sites or buy buttons according to internet users in the United States as of April 2016
- Average online order value among online shoppers in the United States on Black Friday in 2018, by device (in U.S. dollars)
- Social media and user-generated content tools used by omnichannel retailers in the United States as of 1st quarter 2014
- Primary holiday season shopping channels for Millennials in Canada in 2018
- Planned holiday shopping days of U.S. Baby Boomers in 2014
- Using the scale below please tell us how much you agree or disagree with the following statements about shopping during the holiday season.
- Change in physical retail sector sales in the United States from October 2014 to September 2015, by month
- When shoppers plan to purchase their last holiday gift in the United States as of December 2018*
- Holiday season wish list U.S. 2018, by gender
- Holiday shopping days with the best deals according to consumers in Canada in 2013 and 2014
- Retail channels consumers plan to use to purchase toys in the holiday season in Canada as of October 2018*
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