Most influential advertising formats in India in 2011

Published by Statista Research Department, Nov 20, 2012
The statistic shows the most influential forms of advertising as perceived by respondents from India in 2011. During the Deloitte survey, 53 percent of respondents stated they considered online advertising the most influential.

When you encounter advertising in the following media, which three have the greatest influence on your buying decision?

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Release date

November 2012

Region

India

Survey time period

late 2011 - early 2012

Number of respondents

n = 2,006

Age group

14-75 years

Method of interview

Online survey

Citation formats
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