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Consumer survey: reasons for purchasing a tablet computer worldwide 2012

What main reasons have motivated/are motivating your choice to purchase a tablet computer?

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Source

Release date

August 2012

Region

Worldwide

Survey time period

September 2011

Number of respondents

10,000 respondents

Age group

18 years and older

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

The 2012 Consumer Electronics Report is based on a September 2011 survey of more than 10,000 consumers across 10 countries. The countries include; Brazil, China, France, Germany, India, Japan, Russia, South Africa, Sweden, and the United States. 1,000 respondents were surveyed in each country.

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Statistics on "Tablets"

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