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U.S. consumers' reasons for buying groceries online (products available online) 2012

Consumers' reasons for grocery shopping online (products only available online) in the United States in 2012

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Release date

May 2012


United States

Survey time period

January 2012

Number of respondents

900 respondents

Age group

18 years and older

Special properties

U.S. consumers, who already purchased groceries online or intended to do so

Method of interview

Online survey

Supplementary notes

Generelly included in the survey were consumers who shopped within the last two weeks and who have primary or equally shared responsibility for grocery shopping.

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Statistics on "U.S. online grocery shopping consumer behavior"

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