Frequency of following Olympic Games media coverage in selected countries 2012

This statistic shows the number of people who followed Olympic or Paralympic Game coverage either by watching television, listening to the radio or accessing coverage online in selected countries in 2012. In the United Kingdom, 28 percent of respondents said that they followed coverage of the games many times a day.

Approximately how often did you follow the coverage of the Olympic and/or Paralympic Games?

Characteristic	Many times a day	A couple times a day	Every day	Most days	Once a week	Less often	Never	Don't know
United Kingdom	28%	20%	8%	12%	6%	7%	19%	1%
France	20%	5%	10%	17%	8%	15%	24%	2%
Germany	11%	12%	12%	15%	7%	16%	25%	2%
Italy	19%	17%	10%	13%	2%	23%	14%	1%
United States	13%	13%	8%	16%	9%	12%	29%	2%
Japan	26%	19%	11%	18%	5%	6%	14%	1%
Australia	9%	15%	11%	19%	9%	12%	23%	2%
Spain	18%	19%	11%	13%	7%	15%	16%	2%

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Release date

December 2012

More information

Region

Worldwide

Survey time period

September 2012

Number of respondents

n = 9,152

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Full question wording: "Approximately how often did you folow coverage of the Olympic and/or Paralympic Games, either through watching television coverage, listening to radio coverage or accessing coverage online via any of your devices?"

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