Selection criteria for smartphone purchase in China in 2012

Selection criteria for smartphone purchase in China 2012 This statistic shows the selection criteria for smartphone purchases in China in 2012. In 2012, around 17 percent of persons surveyed in China selected a smartphone by the sound quality being played on the smartphone.
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Share of platform versions
Price69.6%
Operating system64.5%
Brand43.3%
Physical appearance34.5%
Pixel25.2%
Screen20.2%
Power consumption18.4%
Playing sound quality16.7%
Others21.9%
Share of platform versions
Price69.6%
Operating system64.5%
Brand43.3%
Physical appearance34.5%
Pixel25.2%
Screen20.2%
Power consumption18.4%
Playing sound quality16.7%
Others21.9%
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Description Source More information
This statistic shows the selection criteria for smartphone purchases in China in 2012. In 2012, around 17 percent of persons surveyed in China selected a smartphone by the sound quality being played on the smartphone.
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Release date
March 2013
Region
China
Survey time period
2012
Supplementary notes
The title of this report has been translated from Chinese.

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