According to December 2020 estimates, mobile accounted for 76 percent of digital advertising spending in Russia in 2020. In Austria, the share stood at 70 percent.
Share of mobile in digital advertising spending in selected countries in Europe in 2020
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Statistics on Digital advertising in Europe
Overview
6
- Premium Statistic Global spending on internet advertising 2000-2024, by region
- Premium Statistic Digital Market Outlook: largest digital ad markets worldwide 2022
- Premium Statistic Fastest growing digital ad markets worldwide 2023
- Premium Statistic Growth of digital media budgets worldwide 2023, by format
- Premium Statistic Expected cuts in ad spend among selected global brands by region 2023
- Premium Statistic Digital advertising revenue in selected regions and countries in Europe 2021
Formats
7
- Premium Statistic Leading digital ad formats in EMEA 2022
- Premium Statistic Digital ad spending in Europe 2006-2021, by format
- Premium Statistic Display ad spend in Europe 2013-2021
- Premium Statistic Video ad spend in Europe 2020-2021
- Premium Statistic Search ad spend in Europe 2013-2021
- Premium Statistic Digital audio ad spend in Europe 2019-2021
- Premium Statistic Podcast ad spending in Europe 2018-2023
Social media
5
- Premium Statistic Social media ad spend in Europe 2016-2021
- Premium Statistic Social media ad spend in Europe 2019-2021, by format
- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
- Premium Statistic Most effective marketing channels for e-commerce in Europe 2020-2030
- Premium Statistic Share of social media users who clicked on sponsored posts 2021, by region
Mobile
4
- Premium Statistic Mobile ad spend in Europe 2017-2027
- Premium Statistic Share of mobile in digital ad spending in Europe 2017-2025
- Premium Statistic Barriers to the growth of mobile marketing in EMEA 2020-2021
- Premium Statistic Consumers who took no action on mobile advertising worldwide 2021, by region
Programmatic
6
- Premium Statistic Programmatic advertising market value in Europe 2017-2026
- Premium Statistic Largest programmatic markets in Europe 2021
- Premium Statistic Programmatic ad formats identified as growth areas in Europe 2022
- Premium Statistic Drivers of investment in programmatic advertising in Europe 2022
- Premium Statistic Barriers to programmatic ad investment in Europe 2022
- Premium Statistic Leading programmatic ad effectiveness metrics in Europe 2022, by stakeholder type
Marketer insights
7
- Premium Statistic Digital marketing priorities in EMEA 2022
- Premium Statistic Share of digital in marketing budgets in EMEA 2022
- Premium Statistic Digital marketing metrics used in EMEA 2022
- Premium Statistic Digital consumer behaviors important for marketing in EMEA 2022
- Premium Statistic Digital marketing growth barriers priorities in EMEA 2022
- Premium Statistic Willingness to pay for quality ad inventory in Europe 2022
- Premium Statistic Leading digital advertising concerns of marketers in Europe 2022
Further related statistics
10
- Share of mobile in digital ad spend in China 2014-2019
- Share of mobile ad spending in digital ad expenditure in Taiwan 2016-2022
- Worldwide share of mobile in digital advertising spending 2017-2025
- Share of mobile in digital ad spend in Finland 2012-2018
- Share of mobile in digital ad spend in South Korea 2012-2018
- Share of mobile in digital ad spend in the Middle East & Africa 2012-2018
- Share of mobile in digital ad spend in Japan 2012-2018
- Share of mobile ad spending in digital ad expenditure in Hong Kong 2016-2022
- Argentina: share of mobile in digital ad spend 2019-2023
- Share of mobile in digital ad spend in Asia Pacific 2012-2018
Further Content: You might find this interesting as well
Statistics
- Share of mobile in digital ad spend in China 2014-2019
- Share of mobile ad spending in digital ad expenditure in Taiwan 2016-2022
- Worldwide share of mobile in digital advertising spending 2017-2025
- Share of mobile in digital ad spend in Finland 2012-2018
- Share of mobile in digital ad spend in South Korea 2012-2018
- Share of mobile in digital ad spend in the Middle East & Africa 2012-2018
- Share of mobile in digital ad spend in Japan 2012-2018
- Share of mobile ad spending in digital ad expenditure in Hong Kong 2016-2022
- Argentina: share of mobile in digital ad spend 2019-2023
- Share of mobile in digital ad spend in Asia Pacific 2012-2018
Magna. (December 7, 2020). Share of mobile in digital advertising spending in selected countries in Europe in 2020 [Graph]. In Statista. Retrieved March 26, 2023, from https://www.statista.com/statistics/256032/mobile-share-digital-ad-spend-europe/
Magna. "Share of mobile in digital advertising spending in selected countries in Europe in 2020." Chart. December 7, 2020. Statista. Accessed March 26, 2023. https://www.statista.com/statistics/256032/mobile-share-digital-ad-spend-europe/
Magna. (2020). Share of mobile in digital advertising spending in selected countries in Europe in 2020. Statista. Statista Inc.. Accessed: March 26, 2023. https://www.statista.com/statistics/256032/mobile-share-digital-ad-spend-europe/
Magna. "Share of Mobile in Digital Advertising Spending in Selected Countries in Europe in 2020." Statista, Statista Inc., 7 Dec 2020, https://www.statista.com/statistics/256032/mobile-share-digital-ad-spend-europe/
Magna, Share of mobile in digital advertising spending in selected countries in Europe in 2020 Statista, https://www.statista.com/statistics/256032/mobile-share-digital-ad-spend-europe/ (last visited March 26, 2023)
Share of mobile in digital advertising spending in selected countries in Europe in 2020 [Graph], Magna, December 7, 2020. [Online]. Available: https://www.statista.com/statistics/256032/mobile-share-digital-ad-spend-europe/